Wednesday, July 6, 2011

Innovation's Nine Critical Success Factors

Mark Sebell and Jay Terwilliger, managing partners at Creative Realities, Inc., a Boston-based innovation management collaborative, argue that your group needs to have some basic structure in place to innovate productively, in a post at the Harvard Business Review. They cite nine factors. See how your organization rates on these:

1. A compelling case for innovation.
2. An inspiring, shared vision of the future.
3. A fully aligned strategic innovation agenda.
4. Visible senior management involvement.
5. A decision-making model that fosters teamwork in support of passionate champions.
6. A creatively resourced, multi-functional dedicated team
7. Open-minded exploration of the marketplace drivers of innovation.
8. Willingness to take risk and see value in absurdity.
9. A well-defined yet flexible execution process.

Check out the full descriptions in the HBR post. Rate your organization from 1 to 10, with ten being outstanding.

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